Android is one of the more fascinating case studies that we have in the industry when it comes to software platforms. As I analyze the industry and the strategies and tactics of its companies, I am becoming increasingly aware that Android is serving two roles for the technology sector.
The Smartphone Platform
Android first role is as a smartphone platform. This is important to understand at a fundamental level because it explains quite succinctly why Android has the market share is does on a worldwide scale.
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