Tuesday, December 31, 2013

Google Expected to Partner With Audi to Put Android in New Cars

First came the smartphones. Then came the tablets. But soon, Google will be taking its Android operating system and putting it in a much bigger package. The Wall Street Journal reports that Google plans to partner with Audi to develop Android-based software for new cars.
Ron Montoya, the consumer advice editor for Edmunds.com, said that the two companies had worked together before. "They already laid the foundation when they started to put Google Maps in the car," he told ABC News. "[The partnership] is sort of a natural evolution."
Karl Brauer, a senior analyst at Kelley Blue Book, adds that it's not just Audi's and Google's partnership evolving, but the car itself. "Even if you drive a lot, you still probably spend more time with your devices than with your car," he said. "The closer that they can make a car interface look like a phone interface, the more quickly you'll learn to use it and the more at ease you'll be."

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