Windroid: What if Microsoft forked Android?

Chester Ng is the co-founder and CMO of SweetLabs.

With the constant talk of Samsung pulling an Amazon and someday forking Android, it is frankly hard to imagine a compelling Samsung device that is missing Google Search, Gmail, Google Docs, Google Maps, and YouTube.

However, the one company that could ironically provide the most compelling fork of Android is Microsoft.

Introducing Windroid… (Bear with me here, it sounded better than “Andows.”)

A Windroid phone could run Android apps, enabling Microsoft to cherry pick the best apps from the enormous Android universe to boost their app store catalog. This could also save Microsoft the massive pain of begging for table scraps from top app developers and ending up with inferior versions of popular apps like Instagram for Windows Phone. Windroid could still support Windows Phone apps in parallel, enabling Microsoft to piggyback the Android app ecosystem while building out its own.

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