THE IDEA IS TO DELIVER A PREMIUM ANDROID EXPERIENCE
Unlike the rigidly-controlled iOS, Android is a highly fractured platform – hardware ranges from low to high-powered and build quality ranges from cheaply put together to highly engineered, there are several different versions of the operating system knocking around, and on top of that many manufacturers are laying their own Android UI (Samsung’s TouchWiz and HTC’s Sense are examples) on top of the stock Google version .
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