Apple's iTunes Radio could be just the start of the company's streaming music plans. According to Billboard, Apple is mulling an on-demand streaming service that would let people listen to particular tracks without buying them, all as part of a subscription the likes of Spotify. Citing sources, Billboard adds that the company is also considering the creation of an iTunes app for Android phones, something that would mark a dramatic departure to the way Apple's developed its mobile software for the past six years.
As it stands, Apple's iTunes Radio is a free, ad-supported service that lets people create stations based on songs, artists, or genres. Apple's also curated it with celebrity DJs, and around new album releases. Users can remove the ads if they pay for Apple's iTunes Match service, which costs $24.99 a year, though they still have to buy individual songs for full price through iTunes. Billboard describes the talks between Apple and record labels about the prospects of a paid streaming service as "early."
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