Thursday, April 21, 2011

What App Developers Want: Letters To Steve Jobs And Larry Page

The next smartphone wave is about to hit. There are rumors that Android 3.1 (Ice Cream Sandwich) will drop in May, and iOS 5 in June. Greg already posted a pretty compelling user’s wish list for the latter, but what developers want is at least as important—because, as the lukewarm-to-appalled recent PlayBook reviews show, it hardly matters how great your hardware is. Nowadays success is all about the apps.

Most users probably don’t appreciate that while both platforms have come a long way from their inglorious beginnings, both still have some painful, glaring flaws from a developer’s perspective. I should know: within the last six months I’ve been paid to write Android, Blackberry, iPhone, and iPad apps. I’ve also released my own pet-project travel app on both the App Store and Android Market, so I’m all too familiar with those headaches too.

Why should you care? Because these are (often) the main reasons why your apps suck, or crash, or both.

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